BLLDB - Title Entry - Lenk, Heidi Elisabeth: Frauen, Männer und alte Menschen in der Anzeigenwerbung

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Monograph

Bibliographic description

Author		Lenk, Heidi Elisabeth
Title		Frauen, Männer und alte Menschen in der Anzeigenwerbung
		die sprachliche Repräsentation sozialer Gruppen in deutschen und US-amerikanischen Zeitschriften
Place : Publ.		Frankfurt am Main [u.a.]: Lang-Ed.
Year		2015
Written in		German
Extent		289 S., 1 DVD (12 cm)
Academic paper		Heidelberg, Univ., Diss., 2013
ISBN		978-3-631-65248-0
Series		Stil: Kreativität - Variation - Komparation; 7
		Selections from contents
		Selections from contents

Classification
Domains / Technical language / Media language / Advertising (language)

Domains / Semiotics / Individual aspects (semiot.) / Advertising (semiot.)

Domains / Sociolinguistics / Language and gender

Domains / Sociolinguistics / Language and society / Stereotype

Levels / Text linguistics / Picture-word-combination

Levels / Text linguistics / Text types / Personal advertisement (media)

Indo-European languages / Germanic / German

Indo-European languages / Germanic / English / American English


Redirected from
Advertising (language) ; Advertising (semiot.) ; Language and sex; Gender studies; Metrosexuality; Language and gender ; Stereotype ; Word-picture-combination; Text-Bild-Verbindung; Multimodality (text linguistics) ; Multimodalität (Textlinguistik) ; Bildlinguistik; Picture-word-combination ; Zeitungsanzeige; Inserat; Newspaper notice; Newspaper ad; Personal advertisement (media) ; German ; English (American) ; USA (English language in the) ; USA (engl. Sprache in den) ; English in the USA; Englisch in den USA; American English

Subject terms
Brigitte (dt. Zeitschrift) \| Gentlemen's Quarterly (dt. Zeitschrift) \| Ladies' Home Journal (amer. Zeitschrift) \| More Magazine (amer. Zeitschrift)