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Bibliographic description
Author
Jansen, Frank;
Stukker, Ninke
Title
A drift toward direct structures in Dutch direct mail sales letters
Written in
English
Source
Text & talk. - Berlin [u.a.] : Mouton de Gruyter
Volume
34
Year
2014
Issue
5
Page
569-590
Classification
Domains / Technical language / Media language / Advertising (language)
Domains / Mathematical linguistics / Language statistics
Domains / Pragmalinguistics / Conversational analysis (pragm.) / Correspondence (discourse analysis)
Domains / Pragmalinguistics / Individual aspects (pragm.) / Persuasion (pragm.)
Domains / Pragmalinguistics / Speech-act theory / Speech-act type / Appeal
Domains / Rhetoric / Effects of language / Speaker strategy
Domains / History of language / Text type (language change)
Levels / Text linguistics / Text segmentation
Levels / Text linguistics / Text segmentation / Title (function in discourse)
Indo-European languages / Germanic / Dutch
Redirected from
Advertising (language) ; Language statistics ; Correspondence (discourse analysis) ; Persuasiver Text; Persuasive discourse; Compliance-gaining message; Beeinflussung; Suggestibility ; Aufruf; Spendenaufruf; Fundraising letter; Appeal ; Speaker strategy ; Language change (text linguistics) ; Sprachwandel (Textlinguistik) ; Gattungsgeschichte; Genre (language change) ; Text type (language change) ; Redegliederung; Segmentation (text.) ; Segmentierung (text.) ; Textteile; Text segments; Textstruktur; Textorganisation; Structure of texts; Textual organisation; Diskursanalyse (Textlinguistik) ; Discourse analysis (text linguistics) ; Text segmentation ; Überschrift; Title (function in discourse) ; Holländisch; Dutch
