Cross-cultural pragmatics; Pragmatics, cross-cultural; Pragmatik, interkulturelle; Intercultural communication ; Linguistic imperialism; Globalisierung; Globalization; Transnationalization; Colonialism/Globalization ; Discrimination, social ; Identität und Sprache; Identity and language; Fremdheit und Sprache; Estrangement and language; Sprache und Integration; Integration und Sprache; Language and identity