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Bibliographic description
Author Search all publications by the author Gray, John
Title The branding of English and the culture of the new capitalism: representations of the world of work in English language textbooks
Written in English
Source Journal Applied linguistics. - Oxford : Oxford Univ. Press
Volume 31
Year 2010
Issue 5
Page 714-733
Classification
Domains / Applied linguistics / Language teaching / Teaching of technical language / English for specific purposes
Domains / Applied linguistics / Language teaching / Textbook analysis
Domains / Sociolinguistics / Language and society / Language and ideology
Domains / Sociolinguistics / Language and society / Language and economy
Levels / Text linguistics / Text analysis / Critical discourse analysis
Indo-European languages / Germanic / English
Redirected from
ESP; English for academic purposes; EAP ; Textbook analysis ; Ideologie und Sprache; Ideology and language; Ideology and linguistics; Ideologie und Sprachwissenschaft; Language and ideology ; Sprache und Ökonomie; Language and economy ; Dispositivanalyse; Dispositive analysis; Critical discourse analysis ; English