Cross-cultural pragmatics; Pragmatics, cross-cultural; Pragmatik, interkulturelle; Intercultural communication ; Communication research ; Language and society ; Ideologie und Sprache; Ideology and language; Ideology and linguistics; Ideologie und Sprachwissenschaft; Language and ideology ; Language planning; Purification of language; Sprachpurismus; Sprachverfall; Language decay; Language cultivation ; Einfluss von Sprachen aufeinander (lex.) ; Languages in contact (lex.) ; Sprachkontakt (lex.) ; Lexical borrowing; Loan word ; Internationalism ; Italian
