Guest (Restricted Access)
Selected titles: 0

Export:
Text | Dublin Core | RIS
Monograph Monograph [Search Result] | [save] |

Bibliographic description
Title The language factor in international business
new perspectives on research, teaching and practice
Involved pers. Heynderickx, Priscilla; Dieltjens, Sylvain; Jacobs, Geert; Gillaerts, Paul; Groot, Elizabeth de
Place : Publ. Bern [u.a.]: Lang
Year 2012
Written in English
Extent 320 S.
ISBN 978-3-0343-1090-1
Series Linguistic insights; 151
Selections from contents
Selections from contents
Classification
Domains / Applied linguistics / Language business
Domains / Applied linguistics / Language teaching / Teaching of technical language
Domains / Technical language / Media language / Advertising (language)
Domains / Grammaticography / Models of grammar / Cognitive grammar
Domains / Pragmalinguistics / Individual aspects (pragm.) / Communicative competence
Domains / Pragmalinguistics / Intercultural communication
Domains / Pragmalinguistics / Group communication
Domains / Pragmalinguistics / Other communication situations / Organizational communication
Domains / Sociolinguistics / Language and society
Domains / Sociolinguistics / Language and society / Language and domination
Domains / Languages in contact / Lingua franca / English as international medium
Levels / Text linguistics / Text types / Report
Levels / Text linguistics / Text theory
Redirected from
Language (economic aspects) ; Language business ; Technical language (teaching of) ; Français fonctionnel; Teaching of technical language ; Advertising (language) ; Space grammar; Cognitive grammar ; Pragmatische Kompetenz; Pragmatic competence; Communicative competence ; Cross-cultural pragmatics; Pragmatics, cross-cultural; Pragmatik, interkulturelle; Intercultural communication ; Gruppenspezifische Kommunikation; Group communication ; Unternehmenskommunikation; Business communication; Organizational communication ; Language and society ; Language and power; Power and language; Dominance and language; Herrschaft und Sprache; Logocracy; Language ownership; Language and domination ; English as international medium ; Report ; Text theory