Metapher (Wissenschaftstheorie) ; Metaphor (epistemology) ; Metaphor (philosophy of science) ; Metaphor (technical language) ; Information psychology ; Communication research ; Theory of language ; Word-picture-combination; Text-Bild-Verbindung; Multimodality (text linguistics) ; Multimodalität (Textlinguistik) ; Bildlinguistik; Picture-word-combination ; Textverständnis; Text comprehension; Discourse comprehension; Text reception