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Bibliographic description
Author Search all publications by the author Landowski, Eric
Title Le triangle émotionnel du discours publicitaire
Written in French
Source Journal Semiotica. - Berlin ; Boston : De Gruyter Mouton
Volume 163
Year 2007
Issue 1-4
Page 59-73
Classification
Domains / Semiotics / Individual aspects (semiot.) / Affect (semiot.)
Domains / Semiotics / Individual aspects (semiot.) / Photography (semiot.)
Domains / Semiotics / Individual aspects (semiot.) / Advertising (semiot.)
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Affect (semiot.) ; Photography (semiot.) ; Advertising (semiot.)