Ethnopragmatik; Ethnopragmatics; Culture-specific communication ; Technical language (translation of) ; Translation of technical language ; Interkulturelle Übersetzung; Intercultural translation; Foreignizing (translation) ; Domestication (translation) ; Language and culture (translation) ; Text linguistics, contrastive; Textlinguistik, kontrastive; Contrastive text linguistics ; Text production ; Sachtext; Scientific article; Sachbuch; Nonfiction; Technical discourse ; German ; English ; French