Strategie (pragm.) ; Strategy (pragm.) ; Speaker strategy (pragm.) ; Unhöflichkeit; Impoliteness; Rudeness; Politeness (style of speech) ; Institutional communication ; Communication research ; Co-construction (communication research) ; Alignment (communication research) ; Cooperative activity (communication research) ; Soziokognition; Social cognition; Discursive psychology; Social psychology ; Language and power; Power and language; Dominance and language; Herrschaft und Sprache; Logocracy; Language ownership; Language and domination ; English