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Bibliographic description
Author Search all publications by the author Stöckl, Hartmut
Title Die Sprache im Bild, das Bild in der Sprache
zur Verknüpfung von Sprache und Bild im massenmedialen Text ; Konzepte, Theorien, Analysemethoden
Place : Publ. Berlin [u.a.]: de Gruyter
Year 2004
Written in German
Extent XIII, 421 S.
Notes Literaturverz. S. [389] - 410
ISBN 3-11-018027-8
Series Linguistik - Impulse & Tendenzen; 3
Selections from contents
Classification
Domains / Technical language / Media language
Domains / Technical language / Media language / Advertising (language)
Levels / Semantics / Theory of metaphor / Metaphor (figurative language)
Levels / Text linguistics / Picture-word-combination
Levels / Text linguistics / Text reception
Indo-European languages / Germanic / German
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Media language ; Advertising (language) ; Meaning, derived; Bedeutung, übertragene; Metaphor (figurative language) ; Word-picture-combination; Text-Bild-Verbindung; Multimodality (text linguistics) ; Multimodalität (Textlinguistik) ; Bildlinguistik; Picture-word-combination ; Textverständnis; Text comprehension; Discourse comprehension; Text reception ; German